If a picture is worth a thousand words,
then a video is worth a million.

Online Video Marketing

Video, when combined with the Internet, is an extremely powerful marketing medium. With near-saturation of broadband access in Australia (in 2008, 97% of Australian Internet users were connected via broadband), and increases in broadband connection speeds over the past decade, it is little surprise that almost 7 million Australians watch video content online (via Nielsen, 2010).

With the targeting and tracking available, as well as the ease and speed that content can be shared via e-mail or social media, online video is an exceptional marketing tool.

In 2008, Youtube became the world's #2 search engine, surpassed only by Google. With over 2 billion videos served daily, it is a fresh way to engage with a massive audience. Over 70% of Australians looking for information on a product or company will use the Internet as their first point of contact - so the opportunities to deliver dynamic and engaging content to online users can benefit both consumers and businesses. You can satisfy their search needs, and put your business in front of consumers looking for your product or service.